Side Hustler
I Am A
Dolton, IL, USA
For her, makeup isn’t vanity—it’s ministry.
By day, Keturah Johnson cares for others as a registered nurse. But when she steps into her second calling, she transforms everyday faces into powerful reflections of inner strength. As CEO of Klassified by Lady K, she runs a growing beauty brand offering makeup services, accessories, a hot-selling cosmetics line, and a safe space for healing through artistry.
In 2024, her cosmetic products sold out consistently, and she hosted her first-ever hands-on makeup class—an emotional milestone that validated years of quiet hustle. But her impact goes deeper than the surface. She volunteers her time, offers free services to cancer survivors and trauma victims, and face-paints at community events as a way of giving thanks to the Source that sustains her.
Her story is one of endurance, excellence, and empathy. Despite life’s adversities, she continues to rise, creating beauty not just in her work—but in the lives she touches.
She doesn’t just highlight features—she restores confidence.